Your company has a great story to tell. Six decades after being founded in Atlanta, Georgia, you’ve become the nation’s most admired lease-to-own retailer with more than 2,000 stores nationwide. You are Aaron’s, Inc., and now you’re also a leader in omnichannel lease-purchase solutions.
You want to increase awareness. Your founder always believed in giving back and you’ve recently stepped up your game with a 3-year, $5 million commitment to Boys & Girls Clubs of America. Now you want to shine a light on the good work you do.
So you hire a storyteller. You ask The Wilbert Group, your PR agency, to bring attention to the new Boys & Girls Clubs partnership, particularly the transformation you’re bringing to Keystone teen centers across the U.S.
Now your story is in all the right places. From Nashville to San Antonio to Buffalo to Miami, Wilbert turns out the media shows for your Keystone Club refreshes. In 2016 alone, your Boys & Girls Clubs events result in 40+ media stories and 84.6 million media impressions. Examples of media outlets that cover your good works include the Associated Press, ABC News, Boston Globe, Dallas Morning News, Kansas City Star, Huffington Post and Chain Store Age.
The Wilbert Group
1720 Peachtree Street, Suite 350
Atlanta, GA 30309
404 748 1250