What we do:
At The Wilbert Group, we collaborate with clients to understand and define their stories, and then we strategically tell these stories in the marketplace, building awareness, influencing perceptions and driving results.
Our PR, digital media and content teams work seamlessly together, delivering integrated, powerful programs. We secure media coverage, awards and speaking opportunities, while also empowering clients to tell their own stories through social media, e-newsletters, videos and branded content.
Public Relations
Earning positive media in well-respected news outlets is incredibly valuable for the clout, reach and credibility. We have deep journalist relationships and are better at consistently securing this coverage than any of our competitors. Beyond traditional media, we engage podcasters, bloggers and other content creators to earn coverage across a variety of channels. We often layer in thought leadership programs through bylined articles, awards and speaking opportunities.
- PR strategy
- Media relations
- Thought leadership
- Crisis communications & issues management
- Media training
- Awards
- Speaking opportunities
Social Media & Digital
Social media and other digital initiatives allow our clients to own their narratives, to tell their own stories directly to important audiences. Our strategists are experts at serving up content to the right people through targeted paid programs.
- Social media strategy
- Social media content and day-to-day execution
- Paid campaigns
- Community management
- Influencer marketing
- E-newsletters
Content
We create content — sophisticated brand videos, quick-turn Reels, engaging photos and compelling copy — that allows our clients to tell their stories meaningfully. There is so much information cluttering today's marketplace; to stand out, we must create content that is useful, entertaining, relevant and compelling for the audiences our clients want to reach.
- Video
- Blogs
- Social media content
- Photography